zone B focuses on contemporary art, promoting well-known and emerging artists from Germany and abroad. Each year there are four exhibits of photography, instalations, video, sculpture, or painting. The artists are represented in important collections including the Folkwang Museum (Essen), Museum Ludwig (Cologne), Museum of Modern Art (New York) and European Photo Museum (Paris). An affiliate gallery, zone E, is located in Essen, the UNESCO-designated 2010 Cultural Capital of the World.